Element E-Juice MTL vs DTL Style: Spec Sheet

Updated May 25, 2026 · 9 min read · VapeWholesaleHub

This page looks at Element e-juice through one specific lens: MTL versus direct-lung style. There are 1800 pages in this library, each covering a different angle, so if you need the wider picture start with the buyer guide and come back here for the detail on MTL versus direct-lung style.

Mouth-to-lung and direct-lung are two different products wearing similar clothes, and Element e-juice leans clearly toward one of them.

On this page

Headline specifications
Less obvious details
What the spec hides

Headline specifications

Retail staff who can explain Element e-juice in two plain sentences outsell staff who can recite a specification table, every time.

On Element e-juice specifically, new switchers almost always prefer the tighter, cigarette-like draw, which is where Element e-juice fits naturally.

Less obvious details

Packaging is not decoration for Element e-juice: it is compliance, tamper evidence and the first thing a customer judges quality on.

On Element e-juice specifically, new switchers almost always prefer the tighter, cigarette-like draw, which is where Element e-juice fits naturally.

Element E-Juice - Less obvious details — Spec Sheet shown in the context of MTL versus direct-lung style.

What the spec hides

Freight cost per unit falls sharply with consolidation, so combining Element e-juice with other lines often beats a dedicated small shipment.

On Element e-juice specifically, stocking both styles and letting the customer feel the difference sells Element e-juice faster than any spec sheet.

Specification	Typical value	Why it matters
Capacity	30 ml / 3500 puffs	Sets how often a customer rebuys
Battery	1000 mAh	Decides the daily-use experience
Output	18 W @ 0.8 ohm	Must match the coil fitted
Strength	10 mg	Drives who the product suits
Coil life	4 days average	Feeds the accessory sale

Questions we are asked about MTL versus direct-lung style

Does Element e-juice need any accessory to be usable on day one?

In most cases no, it is usable straight away once charged or filled. The two things worth adding at the point of sale are a spare coil or pod and, for removable-cell devices, a proper storage case.

Is Element e-juice suitable for someone switching from cigarettes?

It can be, and it is one of the more common routes. The deciding factors are the draw style and the strength: a tighter draw with a mid strength is what most switchers settle on, and staff who ask what the customer currently smokes tend to get the match right first time.

How long does a unit of Element e-juice last in normal use?

For a typical adult user the answer sits between 4 and 10 days, depending on draw length and power setting. Heavy users will be at the short end of that range, which is worth knowing when you plan reorder volumes.

What is the realistic wholesale margin on Element e-juice?

Most retailers work to a target of 50 to 58 percent at the counter, with the figure moving up when accessories are bundled. Margin per shelf metre is the better measure, because a fast-moving line earns more than a high-margin one that sits still.

Element E-Juice buying detail — Detail view referenced in the Spec Sheet section.

For wholesale pricing, mixed-case options and current stock on Element e-juice, contact VapeWholesaleHub directly. We answer on phone, WeChat and WhatsApp at +86 13711127975, and we can quote case quantities, shipping schedules and documentation in the same conversation.